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Unlocking Sales Potential: A Comprehensive Guide to the Best Upsell and Cross-Sell Plugins for WooCommerce
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WPBeginner»Blog»Showcase»I Evaluated 8 Top Plugins for Upselling and Cross-Selling in WooCommerce
I evaluated the top 8 plugins for upselling and cross-selling in WooCommerce
By Shahzad Saeed | August 18, 2025 | Disclosure for Readers
The expression "Would you like fries with that?" is not merely a well-known inquiry. It represents a smart marketing strategy that has contributed billions to the earnings of one particular company.
You can apply this concept to enhance your WooCommerce store as well. The key is to provide straightforward, beneficial recommendations that your customers will genuinely value.
The goal is to integrate these additional offers seamlessly into the shopping process. The aim is to improve a customer's buying experience rather than disrupt it.
I've taken the time to evaluate various options to determine which plugins perform effectively. While some were cumbersome or overly pushy, others integrated smoothly into the checkout experience and truly contributed to boosting sales.
In this article, I will introduce you to the top upsell and cross-sell plugins available for WooCommerce. Each plugin aims to enhance your revenue seamlessly while ensuring a positive experience for your customers.
Summary of the Top Upsell and Cross-Sell Plugins for WooCommerce
Below are my favorite recommendations for the most effective upsell and cross-sell plugins available for WooCommerce.
Here’s a brief overview of the subjects I will discuss in this article:
What are Plugins for Upselling and Cross-Selling?
Upselling and cross-selling plugins are resources designed to enhance your sales in WooCommerce by providing intelligent product recommendations to your shoppers. To put it simply, upselling encourages customers to choose a higher-quality option, while cross-selling assists them in enhancing their purchase.
It's important to recognize that upselling and cross-selling can occur at various stages of the shopping experience. Certain plugins display offers right on the product page, while others may present a popup prior to checkout. Additionally, there are some that allow you to include a special offer after the purchase has been finalized.
By utilizing the appropriate plugin, WooCommerce can manage this process on its own. This results in more satisfied customers, larger purchases, and increased income for your shop, all without requiring additional effort from you.
🧪 My Approach to Evaluating Upsell and Cross-Sell Plugins for WooCommerce
Prior to endorsing any plugin, I personally conduct thorough testing. I don’t rely solely on the features outlined or the assertions made by the developers. Instead, I set up each plugin on an authentic WooCommerce demo store to assess its actual performance.
Here’s a brief overview of the method I used to evaluate upsell and cross-sell plugins:
When a plugin appears on my list, you can be confident that it has been evaluated for actual use. With that in mind, let’s explore the top upsell and cross-sell plugins for WooCommerce.
📣 Why Rely on WPBeginner?
At WPBeginner, our suggestions are grounded in extensive hands-on experience within the WordPress community.
In the realm of upsell and cross-sell plugins, we prioritize suggesting effective tools. Our team evaluates each option to ensure it boosts revenue while maintaining a positive user experience.
Our goal is straightforward: to offer reliable and practical guidance that assists small business owners in expanding their online presence, regardless of their technical expertise.
You can have confidence in our reviews, as we thoroughly assess each plugin we suggest for its quality and dependability. For additional details, please refer to our editorial process.
Continue reading to discover my thorough evaluations of the top upselling and cross-selling plugins for WooCommerce!
1. Merchant by aThemes – The Ultimate Comprehensive Toolkit with Upselling and Cross-Selling Capabilities
Merchant by aThemes is the perfect all-encompassing toolkit for shopkeepers seeking to enhance their store with various conversion functionalities, such as upselling and cross-selling, all without the need for numerous plugin installations.
It integrates more than 40 distinct modules into one streamlined and high-performance solution.
My Experience
I evaluated Merchant on multiple websites, and it reliably produced impressive outcomes across various kinds of WooCommerce shops.
I appreciated that I didn’t need to install multiple WooCommerce plugins to enable upsells, cross-sells, and cart enhancements, as everything integrated seamlessly.
What I appreciate the most is the way it effortlessly integrates these sales strategies into the shopping journey without bombarding you with complex configurations.
It’s adaptable, composed of interchangeable parts, and created with actual retail business owners as a priority.
A particularly useful aspect I discovered was the Frequently Bought Together section.
It allows you to suggest intelligent product combinations directly on the product page, either by hand or according to the purchasing patterns of customers.
In addition, using Merchant for Buy X, Get Y promotions is very straightforward to implement. I've utilized this method to provide offers like "Buy 2, Get 1 Free" and other similar discounts directly on the cart and checkout screens.
One of my preferred features is the Complementary Products option. It showcases additional items or related products in ideal locations, encouraging customers to think about purchasing more.
There is a feature called Recently Viewed Products that shows users the items they looked at before, assisting in rekindling their interest and increasing sales.
Additionally, the Merchant's Stock Scarcity feature creates a sense of urgency by indicating when an item is nearing depletion. This small prompt can be just what is needed to persuade a reluctant buyer.
In summary, Merchant is a set of tools designed for WooCommerce users aiming to enhance their growth in a more efficient and intelligent manner.
✅ Advantages of Merchant
❌ Disadvantages of the Merchant
Reasons to Choose Merchant: If you're looking for a comprehensive conversion tool for your WooCommerce store, Merchant is an excellent choice. It eliminates the necessity for various plugins by providing features such as scarcity timers, free shipping notifications, and upsell options, all bundled into one efficient, modular plugin.
2. FunnelKit – Ideal for Sales Funnels and Post-Purchase Upselling
FunnelKit is the top option for companies looking to develop effective sales funnels that include one-click upsells after a purchase.
Its focus is on enhancing the complete checkout experience and the processes that follow, enabling you to increase revenue from each individual customer.
My Experience
During my exploration of FunnelKit, I found its post-purchase upsell funnels to be quite impressive. They enable the display of specific one-click upsell offers right after the checkout process. This approach enhances the buyer's experience without any disruptions and effectively increases the average order value with ease.
While developing this funnel, I was able to visualize how the upsells would fit into the process, which simplified the design adjustments.
For a more comprehensive examination, you can check out our complete review of FunnelKit.
In addition to that, it features workflows tailored to specific products that activate focused upsell or cross-sell suggestions based on buying patterns.
Campaigns aimed at winning back customers can help reconnect with previous purchasers by highlighting related products or offering exclusive bundle offers.
Additionally, FunnelKit Cart allows you to incorporate effective upselling, cross-selling, and reward functionalities into a sliding shopping cart.
In this manner, you can suggest similar products whenever a customer includes an item in their shopping cart.
For additional details, check out our guide on upselling products in WooCommerce.
✅ Advantages of FunnelKit
🚫 Drawbacks of FunnelKit
Reasons to endorse FunnelKit: It stands out as the top choice for implementing one-click upsells post-purchase to increase order value. If you're looking to create multi-step funnels that include order bumps, post-purchase deals, and tailored checkout experiences, FunnelKit simplifies and automates the entire process.
3. SeedProd – Top Page Builder for Upselling and Cross-Selling
SeedProd is the ideal plugin for designing personalized, high-converting product and checkout pages that seamlessly incorporate upsell offers.
As a page builder that utilizes a drag-and-drop interface, its key advantage lies in allowing you to have total control over the design of every aspect of the customer experience, all without needing to write any code.
My Journey
Throughout my assessment, the Upsells section caught my attention the most.
I managed to tailor the communication, aesthetics, and even the timing of the upsell, ensuring it came across as seamless and unobtrusive.
A number of WPBeginner’s affiliated brands utilize SeedProd for their online shops, and their clientele has positively reacted to the sleek, contemporary design.
We have conducted our own tests on the plugin as we were working on our comprehensive review of SeedProd.
Regardless of whether I aimed to market a premium product, a package deal, or a time-sensitive enhancement, SeedProd provided me with complete authority without the requirement for custom coding.
The drag-and-drop page builder features over 24 robust WooCommerce blocks, allowing you to showcase products that might appeal to your customers.
For instance, certain sections can display products that are new, currently discounted, best-selling, highlighted, and highly rated.
Additionally, I really appreciate the Products Related section, which enables you to promote complementary items that the customer might want to include in their current order.
After you insert the block into a product, landing, or checkout page, you have the option to personalize its appearance. You might choose to display several products and arrange them by featuring the highest-rated items at the top.
💥 Additional Content: If you need more details, take a look at our introductory guide on personalizing a WooCommerce product page with SeedProd.
With SeedProd, you can effortlessly design a personalized Thank You page that allows you to promote additional products in your WooCommerce shop.
In this space, you can suggest useful products, provide a discount voucher, and boost your sales.
For detailed instructions, please refer to our tutorial on how to design a personalized Thank You page for WooCommerce.
✅ Advantages of SeedProd
❌ Drawbacks of SeedProd
Reasons to Choose SeedProd: It’s the ideal option for those seeking complete design flexibility for their sales pages. The drag-and-drop WooCommerce blocks allow you to effortlessly incorporate upsells and related items wherever you like. This feature assists in directing customers towards increasing their average order value.
4. OptinMonster – Ideal for Popups Featuring Upsells and Cross-Sells
OptinMonster is the top WooCommerce plugin for designing focused popups and floating bars that include upsell and cross-sell promotions.
The tool's standout feature is its capability to present upsell popups within the shopping cart. Rather than offering generic promotions, it allows you to activate highly specific deals on the cart page using page-level targeting and Smart Tags.
This guarantees that customers receive tailored suggestions according to the items they have in their shopping cart.
My Experience
I appreciated the versatility of OptinMonster when launching campaigns. I was able to set up a popup in just a few minutes, tailor its design to fit my website, and specifically target it to highlight certain products.
At WPBeginner, we favor OptinMonster as our go-to solution for creating popups, slide-ins, banners, and additional features. We have frequently utilized it to advertise our online resources and professional offerings.
For a comprehensive understanding of our experiences with the tool, check out our in-depth review of OptinMonster.
One aspect I truly value is the lightbox popup, which functions exceptionally well for promoting additional sales.
For instance, you might apply it on the shopping cart page to provide a discount on a similar product or to promote a time-sensitive upgrade.
When paired with targeted page content, the lightbox guarantees that customers are presented with relevant offers aligned with their intended purchases.
I really appreciate that you have the option to develop Yes/No Campaigns. They are ideal for setting up straightforward upsell processes.
For example, you might prompt users with a question such as, "Would you like to include a coordinating accessory?" and provide options for easy one-click replies.
OptinMonster includes a feature called InactivitySensor. This allows you to display a specific cross-sell promotion to shoppers who linger too long on the cart or checkout pages, helping to recapture their interest.
The plugin comes with ready-made templates that simplify the process of starting a campaign.
For additional information, check out our guide on creating a WooCommerce popup to boost your sales.
✅ Advantages of OptinMonster
Drawbacks of OptinMonster
Reasons to endorse OptinMonster: It’s a fantastic option for implementing targeted popups that can enhance your average order value. If your goal is to minimize cart abandonment and present upsell opportunities just as a visitor is about to exit, OptinMonster is designed specifically for that purpose.
5. Advanced Coupons – Ideal for Intelligent Upselling and Cross-Selling
Advanced Coupons is the premier plugin for store proprietors looking to boost their sales through strategic coupon strategies and promotional offers.
I believe it is notable because it allows for the creation of very targeted promotions, such as Buy One Get One (BOGO) deals, or the automatic inclusion of a complimentary item in the shopping cart when a coupon is applied.
This approach to cross-selling can motivate your customers to make larger purchases. For instance, you could offer a complimentary bag to customers who spend more than $200.
My Encounter
While trying out the tool's upselling and cross-selling capabilities, I discovered that it was extremely easy for beginners to use.
Additionally, the WPBeginner team has thoroughly evaluated it over the years since it’s one of our preferred coupon plugins. For further details, check out our comprehensive review of Advanced Coupons.
Upon reevaluating this tool, I was struck by its capability to establish robust cart conditions, such as a minimum purchase amount, particular items, and various product categories.
Shoppers whose carts fulfill these criteria will automatically obtain your coupon discount for their whole cart or for the specific items you choose.
For additional information, kindly refer to our tutorial on automatically applying coupons in WooCommerce.
✅ Advantages of Advanced Coupons
Drawbacks of Advanced Coupons
Reasons to endorse Advanced Coupons: It is ideal for businesses that depend on special offers and discounts to boost sales. If you're looking to utilize coupons as a primary strategy for upselling, this plugin provides the versatility to develop more intelligent and focused promotions.
6. YITH WooCommerce Frequently Bought Together – Ideal for Amazon-Like Recommendations
YITH WooCommerce Frequently Bought Together is the top plugin for upselling and cross-selling, allowing you to create an Amazon-style "Frequently Bought Together" feature on your product pages.
Its purpose is to excel at one specific task: group similar products together to motivate your customers to increase their cart contents with just one click.
My Experience
While conducting my tests, I appreciated the ability of this tool to combine lesser-known items with top-selling products, which aids in boosting their visibility and sales.
For instance, you can motivate customers to include related accessories in their shopping cart, allowing you to increase your earnings from the sale.
You can effortlessly display a ‘Frequently Bought Together’ section on each product page, highlighting items that are commonly bought alongside related or complementary products.
Additionally, the plugin enables you to modify the title, text, and color scheme of the ‘Add to Cart’ button in the ‘Frequently Bought Together’ area to align with your store's branding.
In addition to that, you have the option to either choose specific products to showcase or activate automatic recommendations based on product tags, categories, or current upsell and cross-sell settings.
For more information, check out our guide on displaying frequently purchased items together in WooCommerce.
✅ Advantages of YITH WooCommerce Frequently Bought Together
❌ Disadvantages of YITH WooCommerce Frequently Bought Together
Reasons to endorse YITH WooCommerce Frequently Bought Together: This is my primary suggestion for shop owners aiming to mimic Amazon's approach to product bundling. If you aim to increase order value by displaying associated items, this plugin provides an easy and efficient solution.
7. PushEngage – Top Choice for WooCommerce Push Notifications
PushEngage is the leading web push notification platform ideal for encouraging upsells and cross-sells to customers who have exited your site.
It enables you to deliver specific, interactive messages straight to a user’s web browser, which is an effective method for reconnecting with previous visitors by presenting them with fresh promotions.
Utilizing push notifications for cross-selling is particularly effective because you are targeting current customers. Additionally, studies indicate that the likelihood of making a sale is significantly higher when dealing with someone who has previously made a purchase.
My Background
Several of our brands have implemented PushEngage on their sites, and you can find additional details in our comprehensive review of PushEngage.
In my evaluation for this review, I discovered that having coding expertise isn’t necessary to begin.
You can effortlessly segment your audience by analyzing customer actions, such as the types of products they browse or their previous purchases. Following this, you can set up automated alerts that highlight related products.
For instance, if a customer purchases a hoodie, you can immediately send them a push notification the following day, recommending complementary joggers or accessories.
These alerts may also feature special offers, countdown clocks, or engaging visuals to enhance conversion rates.
For additional information, refer to our guide on configuring automated drip notifications in WordPress.
✅ Advantages of PushEngage
❌ Drawbacks of PushEngage
Reasons to consider PushEngage: It’s an effective method for encouraging customers to return to your shop. This tool allows you to dispatch immediate notifications for abandoned carts, limited-time sales, and tailored cross-selling promotions, ensuring that you maintain communication with visitors even after they exit your site.
8. Booster for WooCommerce – The Ultimate eCommerce Toolkit with Upselling Capabilities
Booster for WooCommerce is an extensive toolkit tailored for store owners seeking a variety of functionalities that extend past simple upselling and cross-selling options.
It also offers functionalities such as invoicing in PDF format, personalized payment gateways, and the ability to edit prices in bulk.
My Experience
One of the modules I enjoy the most is the ‘Frequently Bought Together’ feature. It automatically recommends related items on the product page, similar to how Amazon operates.
This prompts shoppers to include additional products in their cart without any sense of urgency. It's a straightforward adjustment that can significantly increase your average order value.
Booster simplifies the process of generating personalized product suggestions at different points throughout the shopping experience.
If you're looking to display similar products in the shopping cart or generate specific promotions after the purchase, there's a solution available for you.
What I appreciate the most is that there’s no need for an additional plugin solely for upselling. It combines everything into one interface, including a variety of other functionalities such as PDF invoicing and personalized pricing.
In general, it's an excellent choice if you're looking for additional eCommerce functionalities without the hassle of managing numerous tools.
✅ Advantages of Booster for WooCommerce
❌ Disadvantages of Booster for WooCommerce
Reasons to choose Booster for WooCommerce: This comprehensive plugin is excellent for managing various aspects of your online store, including marketing and operations. If you're looking for a solution that combines pricing, shipping, invoicing, and upselling functionalities all in one platform, and you can navigate a feature-dense interface, Booster is an ideal choice.
Which WooCommerce Upsell and Cross-sell Plugin is the Most Effective?
I believe that Merchant by aThemes stands out as the top choice for an upsell and cross-sell plugin for WooCommerce, especially if you need a comprehensive set of features. It provides a wide range of tools, including suggestions for items commonly purchased together, displays for related products, scarcity countdowns, and offers after checkout.
My alternative option is FunnelKit. It enables the addition of sliding side carts that include upsell opportunities, facilitating the process for customers to find add-ons while they shop. Additionally, it allows you to present pertinent offers after a customer has finished their purchase.
Conversely, SeedProd features an upsell block that is ideal for designing personalized product or checkout pages with specific product recommendations.
In conclusion, OptinMonster allows you to design popups for upselling and cross-selling that are tailored to user actions, the value of their shopping cart, and their intention to leave the site. This feature can provide you with a more advanced approach to upselling and cross-selling.
Common Inquiries Regarding Upselling and Cross-Selling in WooCommerce
Below are some of the questions we regularly receive regarding the most effective methods for upselling and cross-selling within WooCommerce.
What distinguishes upselling from cross-selling?
Upselling involves persuading customers to opt for a more expensive version of the item they are thinking about, typically one that offers additional features or greater value. Conversely, cross-selling entails suggesting complementary products that enhance the main purchase, such as accessories or supplementary items.
Which products are most effective for upselling or cross-selling?
When engaging in upselling or cross-selling, it's most effective to present customers with products that address their needs. These offerings should ideally enhance the customer experience by being of superior quality or offering additional features.
For instance, if a shopper places hiking shoes in their shopping cart, you could suggest an upgrade to premium hiking shoes that offer greater comfort, durability, and versatility. Alternatively, you might recommend Merino wool socks or additional hiking equipment.
Is it possible to utilize multiple upsell or cross-sell plugins simultaneously?
Generally, it is advisable to use a single upsell or cross-sell plugin to prevent redundant offers and maintain a streamlined shopping experience. Utilizing several plugins with similar functions can lead to customer confusion and complicate store management.
Nonetheless, certain plugins target various stages of the sales funnel, so thoughtfully integrating them can be effective.
As an illustration, you might utilize Merchant to display 'Frequently Bought Together' suggestions directly on your webpage, while also incorporating OptinMonster to create an exit-intent popup presenting a unique bundle deal. By focusing on different stages of the customer journey, this approach would enhance the user experience and optimize your sales potential.
Helpful Resources for Enhancing Your WooCommerce Store
Want to take your WooCommerce store to the next level?
Below are several guides filled with useful advice and resources designed to enhance your sales, elevate user experience, and expand your business.
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