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WPBeginner»Blog»Showcase»I Evaluated 8 Top Plugins for Upselling and Cross-Selling in WooCommerce
I Evaluated 8 Top Plugins for Upselling and Cross-Selling on WooCommerce
By Shahzad Saeed | August 18, 2025 | Reader Disclosure
The expression "Would you like fries with that?" goes beyond being a well-known inquiry. It's a smart marketing tactic that has significantly boosted the earnings of one particular company by billions.
This concept can also assist in expanding your WooCommerce store. The key is to provide straightforward and beneficial recommendations that your customers will genuinely value.
The essential point is to integrate these additional offers seamlessly into the shopping experience. The goal is to enrich a customer's buying journey rather than disrupt it.
I have dedicated time to evaluating various alternatives to determine which plugins perform effectively. While some were cumbersome or overly forceful, others integrated smoothly into the checkout experience and truly contributed to boosting sales.
In this guide, I will discuss the top plugins for upselling and cross-selling that I've discovered for WooCommerce. Each plugin is created to enhance your revenue effortlessly and in a way that won't irritate your customers.
Summary of the Top Upselling and Cross-Selling Plugins for WooCommerce
Below are my recommended choices for the finest upsell and cross-sell plugins available for WooCommerce.
Below is a brief overview of the subjects I plan to discuss in this article:
What are Plugins for Upselling and Cross-Selling?
Plugins designed for upselling and cross-selling are resources that enhance sales in WooCommerce by providing intelligent product recommendations to shoppers. Essentially, upselling encourages customers to opt for a higher-tier product, whereas cross-selling assists them in enhancing their overall shopping experience.
It's important to recognize that upselling and cross-selling can take place at various stages of the purchasing process. Certain plugins display deals right on the product page, while others present offers through a popup prior to checkout. Additionally, some allow you to include a special promotion after the purchase has been finalized.
By utilizing the appropriate plugin, WooCommerce can manage this process automatically. This results in more satisfied customers, larger purchases, and increased income for your store, all without requiring additional effort from you.
🧪 My Experience Testing and Evaluating Upsell and Cross-Sell Plugins for WooCommerce
Prior to endorsing any plugin, I personally conduct tests. I don’t rely solely on the features highlighted or the assertions made by the developers. Instead, I set up each plugin on an authentic WooCommerce demo store to assess its real-world performance.
Here’s a brief overview of how I evaluated upsell and cross-sell plugins:
When a plugin appears on my list, you can be confident that it has undergone thorough testing in practical scenarios. With that in mind, let's explore the top plugins for upselling and cross-selling in WooCommerce.
📣 Reasons to Rely on WPBeginner
At WPBeginner, our suggestions stem from extensive hands-on experience within the WordPress community.
In the realm of upselling and cross-selling plugins, we prioritize suggesting tools that are genuinely effective. Our team evaluates every option to ensure it boosts revenue while maintaining a positive user experience.
Our goal is straightforward: to offer reliable and actionable guidance that enables small business owners to expand their online presence, regardless of their technical expertise.
You can have confidence in our reviews since we thoroughly assess each plugin we suggest for its quality and dependability. For further details, please check out our editorial process.
Continue reading to discover my comprehensive evaluations of the top upsell and cross-sell plugins for WooCommerce!
1. Merchant by aThemes – The Ultimate Comprehensive Toolkit with Upselling and Cross-Selling Capabilities
Merchant by aThemes serves as the perfect all-in-one solution for shopkeepers looking to incorporate various conversion tools, such as upselling and cross-selling, without the need to install numerous plugins.
It brings together more than 40 distinct modules into one optimized package designed for high performance.
My Experience
I evaluated Merchant on various websites, and it reliably produced impressive outcomes for different kinds of WooCommerce shops.
I appreciated not having to install multiple WooCommerce plugins—like three or four—to enable upsells, cross-sells, and cart enhancements, as everything integrated seamlessly.
What I appreciate the most is the way it effortlessly incorporates these sales strategies into the shopping experience without bombarding you with complex settings.
It’s adaptable, component-based, and created with actual retail business owners as a priority.
One aspect that I discovered to be quite useful was the Frequently Bought Together section.
It allows you to suggest intelligent product combinations directly on the product page, either by selecting them yourself or by analyzing the items that customers usually purchase together.
In addition, setting up "Buy X, Get Y" promotions with Merchant is very straightforward. I have utilized this strategy to provide offers like "Buy 2, Get 1 Free" directly on the cart and checkout screens.
One of my preferred features is the Complementary Products option. It showcases add-ons or similar items in ideal locations, encouraging customers to think about additional purchases.
There is also a Recently Viewed Products feature that prompts users about the items they looked at previously, which can rekindle their interest and increase sales.
Additionally, the Merchant's Stock Scarcity feature creates a sense of urgency by indicating when a product is nearly sold out. This subtle prompt can be enough to persuade a reluctant buyer.
In summary, Merchant is a set of tools designed for WooCommerce users aiming to enhance their growth efficiently and effectively.
✅ Advantages of the Merchant
❌ Drawbacks of Merchants
Reasons to choose Merchant: If you're looking for a comprehensive conversion solution for your WooCommerce shop, Merchant is an excellent choice. It eliminates the necessity for numerous plugins by providing functionalities such as scarcity timers, free shipping notifications, and upselling options — all bundled into a single, efficient, and flexible plugin.
2. FunnelKit – Ideal for Sales Funnels and Upselling After Purchase
FunnelKit stands out as the top option for companies looking to design effective sales funnels that include effortless, one-click upsells after a purchase.
Its focus is on enhancing the entire checkout experience and the subsequent processes, allowing you to increase income from each individual customer.
My Experience
During my exploration of FunnelKit, I was particularly impressed by its post-purchase upsell funnels. These features enable you to present specific one-click upsell options right after the checkout process. They seamlessly enhance the buyer's experience without causing any disruption, making it easy to increase the average order value.
While developing this funnel, I was able to visualize how the upsells would fit into the process, which streamlined the design adjustments.
For a more comprehensive analysis, you can check out our complete review of FunnelKit.
In addition to that, it features workflows tailored to specific products that activate targeted recommendations for upselling or cross-selling, depending on customer purchasing behavior.
Win-back initiatives aimed at customers can help reconnect with former purchasers by highlighting related products or offering exclusive bundle offers.
FunnelKit Cart allows you to enhance a sliding shopping cart with effective upselling, cross-selling, and reward functionalities.
In this manner, you can suggest associated products each time a customer includes an item in their shopping cart.
To learn more, check out our guide on upselling products in WooCommerce.
✅ Advantages of FunnelKit
❌ Disadvantages of FunnelKit
Reasons to endorse FunnelKit: It’s the ideal choice for implementing one-click upsells post-purchase to increase order value. If you're looking to create multi-step funnels that incorporate order bumps, post-purchase offers, and personalized checkout experiences, FunnelKit simplifies and automates the entire process.
3. SeedProd – Top Page Builder for Upselling and Cross-Selling
SeedProd is the leading plugin for designing tailored, high-conversion product and checkout pages that seamlessly incorporate upsell options.
As a page builder that allows you to drag and drop elements, its primary advantage is providing you with total design authority over all aspects of the customer experience without the need to write any code.
My Experience
Throughout my assessment, the Upsells section caught my attention the most.
I managed to tailor the communication, aesthetics, and even the timing of the upsell, ensuring it appeared seamless and unobtrusive.
Many of WPBeginner's affiliated brands utilize SeedProd for their online retail platforms, and their clientele has positively reacted to the sleek, contemporary design.
We conducted our own tests of the plugin while putting together our comprehensive review of SeedProd.
No matter if I aimed to market a premium product, a package deal, or a time-sensitive enhancement, SeedProd provided me with complete authority without the necessity for custom coding.
The page builder features a simple drag-and-drop interface and includes over 24 robust WooCommerce blocks, allowing you to showcase products that might catch your customers' attention.
For instance, certain sections may display products that are newly released, currently discounted, best-selling, highlighted, or highly rated.
Additionally, I really appreciate the Products Related section, which enables you to promote complementary items that the customer might want to include with their existing order.
After incorporating the block into a product, landing, or checkout page, you have the ability to modify its appearance. You might choose to display several products and arrange them starting with those that have the highest ratings.
💥 Related Article: Need additional details? Take a look at our introductory guide on personalizing a WooCommerce product page with SeedProd.
SeedProd allows you to effortlessly design a personalized Thank You page that enables you to promote additional products in your WooCommerce store.
In this space, you can suggest useful products, provide a discount voucher, and boost your sales.
For detailed instructions, please refer to our tutorial on designing a personalized Thank You page for WooCommerce.
✅ Advantages of SeedProd
❌ Drawbacks of SeedProd
Reasons to choose SeedProd: It’s the ideal option for those seeking complete design flexibility for their sales pages. With its intuitive drag-and-drop WooCommerce blocks, you can effortlessly incorporate upsells and related items at any location. This feature assists in directing customers toward increasing their average order value.
4. OptinMonster – Ideal for Popups Featuring Upsell and Cross-Sell Options
OptinMonster stands out as the top WooCommerce plugin for designing focused popups and floating bars that include upsell and cross-sell promotions.
The unique feature of this tool is its capability to present upsell popups directly in the shopping cart. Rather than featuring broad promotions, it allows you to activate specific offers on the cart page using page-level targeting and Smart Tags.
This guarantees that customers receive tailored suggestions according to the items they have selected.
My Experience
I appreciated the versatility of OptinMonster during the campaign setup process. I was able to quickly create a popup, tailor it to align with my website's design, and direct it towards promoting certain products.
At WPBeginner, we favor OptinMonster as our go-to solution for creating popups, slide-ins, banners, and additional features. We have utilized it frequently to advertise our online tools and professional offerings.
For a deeper insight into our experiences using the tool, check out our comprehensive review of OptinMonster.
One aspect I truly value is the lightbox popup, as it functions exceptionally well for promoting additional sales.
For instance, you might implement it on the shopping cart page to provide a discount on a related product or a time-sensitive upgrade.
When paired with page-specific targeting, the lightbox guarantees that customers are presented with deals relevant to their intended purchases.
I really appreciate that you have the option to set up Yes/No Campaigns. They are ideal for designing straightforward upsell processes.
For example, you might prompt users with a question such as, "Would you like to include a coordinating accessory?" that allows for quick responses.
OptinMonster features an InactivitySensor that detects when a customer lingers on the cart or checkout page for an extended period. This allows you to present them with a specific cross-sell promotion to encourage their engagement again.
The plugin includes ready-made templates that simplify the process of starting a campaign.
For additional information, check out our tutorial on how to set up a WooCommerce popup to boost sales.
✅ Advantages of OptinMonster
Drawbacks of OptinMonster
Reasons to consider OptinMonster: It's a fantastic option for implementing targeted popups that can boost your average order value. If your goal is to minimize cart abandonment and present upsell opportunities just before a visitor exits, OptinMonster is designed specifically for this purpose.
5. Enhanced Coupons – Ideal for Intelligent Upselling and Cross-Selling
Enhanced Coupons is the top plugin for store owners seeking to boost sales through clever coupon strategies and promotional offers.
I believe it is notable because it allows for the creation of very targeted promotions, such as Buy One Get One (BOGO) deals, or the automatic addition of a complimentary item to the cart when a coupon is applied.
This approach to cross-selling can motivate your clients to buy additional products. For instance, you could offer a complimentary bag when they spend more than $200 on their purchases.
My Experience
While evaluating the tool's upselling and cross-selling capabilities, I discovered that it is extremely easy for beginners to use.
Additionally, the WPBeginner team has thoroughly evaluated it over the years, as it is one of our preferred coupon plugins. For further details, check out our in-depth review of Advanced Coupons.
Upon re-evaluating this tool, I was struck by its capability to create robust cart conditions, such as establishing a minimum cart value, targeting particular products, and defining product categories.
Shoppers whose carts fulfill these criteria will automatically obtain your coupon discount for their whole cart or the specific items you choose.
For additional information, please refer to our guide on automatically applying coupons in WooCommerce.
✅ Advantages of Advanced Coupons
Drawbacks of Advanced Coupons
Reasons for my endorsement of Advanced Coupons: This tool is ideal for businesses that depend on promotions and discounts to boost sales. If you aim to utilize coupons as a primary upselling strategy, this plugin provides the versatility to craft more intelligent and focused offers.
6. YITH WooCommerce Frequently Bought Together – Ideal for Amazon-Like Recommendations
YITH WooCommerce Frequently Bought Together is the top plugin for upselling and cross-selling, allowing you to incorporate an Amazon-like 'Frequently Bought Together' feature on your product pages.
Its purpose is to excel at one specific function: grouping similar products together to motivate your customers to increase their cart contents with just one click.
My Experience
While testing this tool, I appreciated the ability to combine lesser-known items with top-selling products, which aids in boosting their visibility and sales.
For instance, you can motivate customers to include suitable accessories in their shopping cart, which will help you increase your earnings from the sale.
You can effortlessly display a 'Frequently Bought Together' section on each product page, highlighting items that are commonly purchased alongside one another.
Additionally, the plugin enables you to personalize the title, wording, and colors of the 'Add to Cart' button found in the 'Frequently Bought Together' area, ensuring it aligns with your store's brand identity.
In addition to that, you have the option to either manually choose which products to showcase or activate automatic recommendations that are based on product tags, categories, or current upsell and cross-sell settings.
For more information, check out our guide on displaying products that are often purchased together in WooCommerce.
✅ Advantages of YITH WooCommerce Frequently Bought Together
❌ Drawbacks of YITH WooCommerce Frequently Bought Together
Reasons for endorsing YITH WooCommerce Frequently Bought Together: I highly suggest it for e-commerce entrepreneurs aiming to mimic Amazon's approach to product bundling. If you're looking to increase average order value by highlighting related items, this plugin provides an easy and efficient solution.
7. PushEngage – Top Choice for WooCommerce Push Notifications
PushEngage stands out as the premier web push notification solution for encouraging upsells and cross-sells to customers who have exited your website.
It enables you to deliver specific, interactive messages straight to a user's web browser, making it an effective method to reconnect with previous visitors by presenting them with fresh offers.
Utilizing push notifications for cross-selling is particularly effective because you're targeting current customers. Additionally, studies indicate that you have a significantly higher chance of making a sale to someone who has previously bought from you.
My Experience
Several of our brands are currently utilizing PushEngage on their websites. You can find more details in our thorough review of PushEngage.
During my evaluation for this review, I discovered that having coding knowledge isn't necessary to begin.
You can effortlessly segment your audience according to customer actions, such as the types of products they buy or their previous purchases, and subsequently initiate automated alerts that highlight related products.
For instance, when a customer purchases a hoodie, you can instantly send them a push notification the following day recommending complementary joggers or accessories.
These alerts may also feature special offers, countdown timers, or engaging multimedia elements to enhance conversion rates.
For additional information, check out our guide on configuring automated drip notifications in WordPress.
✅ Advantages of PushEngage
❌ Disadvantages of PushEngage
Reasons to consider PushEngage: It’s an effective method to encourage customers to return to your shop. You can utilize it to deliver real-time notifications for abandoned carts, limited-time promotions, and tailored cross-selling opportunities, allowing you to maintain engagement with visitors even after they depart.
8. Booster for WooCommerce – The Ultimate eCommerce Toolset with Upsell Options
Booster for WooCommerce is an extensive toolkit tailored for store operators seeking a variety of functionalities that go beyond simple upselling and cross-selling.
It also offers functionalities such as invoicing in PDF format, personalized payment gateways, and the ability to edit prices in bulk.
My Experience
One of the modules I enjoy the most is the 'Frequently Bought Together' feature. It automatically recommends related items on the product page, similar to how Amazon operates.
This motivates shoppers to include additional products in their cart without any sense of urgency. It's an easy adjustment that can significantly increase your average order value.
Booster simplifies the process of generating personalized product suggestions throughout different phases of the shopping experience.
If you're looking to display similar products in the shopping cart or generate specific promotions after a purchase, there's a solution available for you.
What I appreciate the most is that there’s no need for an additional plugin solely for upselling. It integrates everything into a single dashboard, which also includes a variety of other features such as PDF invoicing and personalized pricing.
In general, it's an excellent choice if you're looking for additional eCommerce functionalities without the hassle of using several different tools.
✅ Advantages of Booster for WooCommerce
❌ Disadvantages of Booster for WooCommerce
Reasons to choose Booster for WooCommerce: This comprehensive plugin effectively manages various aspects, including marketing and store oversight. If you're looking for a single solution that offers tools for pricing, shipping, invoicing, and upselling, and you're comfortable with a feature-packed interface, Booster is an excellent choice.
What is the Top WooCommerce Plugin for Upselling and Cross-selling?
I believe that Merchant by aThemes stands out as the best plugin for upselling and cross-selling in WooCommerce, especially if you want a comprehensive set of tools. It provides a variety of features, including suggestions for items commonly purchased together, displays for related products, countdown timers for urgency, and offers available after purchase.
My alternative option is FunnelKit. This tool enables you to incorporate sliding side carts that feature upsell options, which helps customers find additional products while they shop. Additionally, it allows you to present pertinent offers once a customer has finalized their purchase.
Conversely, SeedProd includes an upsell block that is perfect for designing personalized product or checkout pages featuring specific product recommendations.
Ultimately, OptinMonster allows you to design upsell and cross-sell popups tailored to user actions, cart total, and exit intent. This feature can enhance your strategy for upselling and cross-selling with a more refined approach.
Common Inquiries Regarding Upselling and Cross-Selling in WooCommerce
Below are some of the questions we frequently receive about effective strategies for upselling and cross-selling in WooCommerce.
What distinguishes upselling from cross-selling?
Upselling involves persuading customers to opt for a more expensive version of the item they are interested in, typically one that offers additional features or enhanced value. In contrast, cross-selling refers to suggesting complementary products that go well with the customer's current purchase, such as accessories or supplementary items.
Which products are most effective for upselling or cross-selling?
When engaging in upselling or cross-selling, it's most effective to present your customers with products that address a specific need. These items should ideally offer greater benefits due to their superior quality or additional features.
For instance, when a customer selects hiking shoes to their shopping cart, you could suggest upgrading to premium hiking shoes that offer greater comfort, durability, and versatility. Alternatively, you might recommend Merino wool socks or additional hiking equipment.
Is it possible to utilize multiple upsell or cross-sell plugins simultaneously?
Generally, it's advisable to use a single upsell or cross-sell plugin to prevent redundant offers and maintain a streamlined shopping experience. Implementing several plugins that fulfill the same function can lead to customer confusion and complicate store management.
Nonetheless, certain plugins target various stages of the sales funnel, so thoughtfully integrating them can be effective.
As an illustration, you might utilize Merchant to display on-page suggestions for items that are often purchased together, while simultaneously employing OptinMonster to present a popup triggered by exit intent featuring a unique bundle deal. By addressing various stages of the customer journey, this approach would enhance the overall user experience and boost your sales potential.
Helpful Resources for Enhancing Your WooCommerce Store
Want to take your WooCommerce store to the next level?
Below are several resources filled with useful advice and tools designed to enhance your sales, elevate user satisfaction, and expand your business.
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