Unlocking Sales Potential: The Ultimate Guide to Upsell and Cross-Sell Plugins for WooCommerce

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WPBeginner » Blog » Showcase » I Evaluated the Top 8 Upsell and Cross-Sell Plugins for WooCommerce

I Evaluated the Top 8 Upsell and Cross-Sell Plugins for WooCommerce

By Shahzad Saeed | August 18, 2025 | Disclosure for Readers

The expression "Would you like fries with that?" isn't just a well-known inquiry; it’s a smart marketing strategy that has contributed billions to the earnings of one particular company.

You can apply that same concept to expand your WooCommerce store as well. The key is to provide straightforward and useful recommendations that your customers will genuinely value.

The important thing is to integrate these additional offers seamlessly into the shopping journey. The aim is to enrich the customer's buying experience rather than disrupt it.

I have dedicated time to evaluating various alternatives to determine which plugins perform effectively. While some were awkward or overly forceful, others integrated smoothly into the checkout experience and truly contributed to boosting sales.

In this guide, I will present some of the top upsell and cross-sell plugins available for WooCommerce. Each of these tools aims to increase your revenue effortlessly while ensuring a pleasant experience for your customers.

Summary of the Top Upsell and Cross-Sell Plugins for WooCommerce

Below are my recommendations for the finest upsell and cross-sell plugins available for WooCommerce.

Here’s a brief overview of the subjects I will discuss in this article:

What Are Upsell and Cross-Sell Plugins?

Upsell and cross-sell plugins are features designed to enhance your sales in WooCommerce by providing intelligent product recommendations to your customers. Essentially, upsells encourage customers to choose higher-end products, whereas cross-sells suggest additional items that complement their purchases.

It’s important to highlight that upselling and cross-selling can occur at various stages during the shopping experience. Certain plugins display promotions right on the product page, while others might present a popup before the customer completes their purchase. Additionally, some even allow for a special offer to be added after the order has been finalized.

By utilizing the appropriate plugin, WooCommerce can manage this process on its own. This results in more satisfied customers, larger purchases, and increased earnings for your store, all without requiring additional effort from you.

🧪 My Process for Evaluating Upsell and Cross-Sell Plugins for WooCommerce

Prior to endorsing any plugin, I personally put it to the test. I don’t rely solely on the features advertised or the claims made by the developers. Instead, I set up each plugin in a genuine WooCommerce demo store to assess its real-world functionality.

Here’s a brief overview of my process for evaluating upsell and cross-sell plugins:

When a plugin appears on my list, you can be assured that it has been evaluated in practical situations. With that in mind, let’s explore the top upsell and cross-sell plugins for WooCommerce.

📣 Why You Can Rely on WPBeginner?

At WPBeginner, we provide suggestions grounded in extensive practical knowledge gained from years in the WordPress community.

In the realm of upselling and cross-selling plugins, we prioritize suggesting tools that are genuinely effective. Our team evaluates each option to ensure it boosts revenue while maintaining a positive user experience.

Our goal is straightforward: to offer reliable and actionable guidance that enables small business owners to expand their online presence, regardless of their technical expertise.

You can rely on our assessments since each plugin we suggest undergoes a thorough evaluation for both quality and dependability. For further details, please check out our editorial process.

Continue reading to discover my comprehensive evaluations of the top upsell and cross-sell plugins for WooCommerce!

1. Merchant from aThemes – The Ultimate Comprehensive Toolkit with Upselling and Cross-Selling Capabilities

Merchant from aThemes is the perfect all-inclusive toolkit for shop owners looking to incorporate various conversion tools, such as upselling and cross-selling, without the need to install numerous plugins.

It integrates more than 40 distinct modules into one cohesive, high-performance solution.

My Experience

I evaluated Merchant on multiple websites, and it reliably produced impressive outcomes for various kinds of WooCommerce stores.

I appreciated that I didn’t need to set up multiple WooCommerce plugins to enable upsells, cross-sells, and cart enhancements since everything integrated seamlessly.

What I appreciate the most is how effortlessly it incorporates these sales strategies into the shopping process without bombarding you with confusing configurations.

It’s adaptable, customizable, and created with actual retail operators in focus.

One aspect that I discovered to be quite useful was the Frequently Bought Together section.

It allows you to suggest intelligent product combinations directly on the product page, either by hand or according to common purchasing patterns among customers.

In addition, Merchant makes it very simple to implement Buy X, Get Y promotions. I have utilized this method to provide offers like “Buy 2, Get 1 Free” and other similar discounts directly on the cart and checkout screens.

One of my favorite features is the Complementary Products option. It showcases add-ons or related items in ideal locations, encouraging customers to think about additional purchases.

There is a feature called Recently Viewed Products that shows users the items they looked at previously, which aids in rekindling interest and increasing sales.

Additionally, the Merchant's Stock Scarcity feature creates a genuine sense of urgency by indicating when a product is nearly sold out. This subtle prompt can be enough to persuade a reluctant buyer.

In summary, Merchant is a set of tools designed for WooCommerce users looking to enhance their growth in a more efficient and intelligent way.

✅ Advantages of the Merchant

❌ Drawbacks of Being a

Reasons to Suggest Merchant: If you're looking for a comprehensive conversion toolkit for your WooCommerce shop, Merchant is an excellent choice. It eliminates the necessity for various plugins by providing features such as scarcity timers, free shipping notifications, and upselling options—all bundled into a single, lightweight, and versatile plugin.

2. FunnelKit – Ideal for Sales Funnels and After-Purchase Upsells

FunnelKit stands out as the top option for companies looking to build effective sales funnels that include one-click upsells after a purchase.

Its focus is on enhancing the entire checkout experience and the subsequent steps, enabling you to increase revenue from each individual customer.

My Experience

During my time using FunnelKit, I found the post-purchase upsell funnels particularly impressive. They enable you to present specific one-click upsell options right after the checkout process. This approach enhances the buyer's experience without causing any interruptions and effectively increases the average order value.

While developing this funnel, I was able to visualize how the upsells would fit into the process, which simplified the task of adjusting the designs.

For a more comprehensive overview, you can check out our complete review of FunnelKit.

In addition, it features workflows tailored to specific products that initiate focused upsell or cross-sell suggestions based on buying habits.

Campaigns aimed at winning back customers can help reacquaint former purchasers by highlighting related products or offering exclusive bundle promotions.

With FunnelKit Cart, you can enhance a sliding shopping cart by incorporating robust upselling, cross-selling, and reward functionalities.

In this manner, you can suggest associated items whenever a shopper includes a product in their shopping cart.

To learn more, check out our guide on upselling products in WooCommerce.

✅ Advantages of FunnelKit

❌ Disadvantages of FunnelKit

Reasons to choose FunnelKit: It's the top choice for implementing one-click upsells post-purchase to increase the total order amount. If you're looking to create multi-step funnels that include order bumps, post-purchase offers, and personalized checkout experiences, FunnelKit simplifies and automates the entire process.

3. SeedProd – Top Page Builder for Upselling and Cross-Selling

SeedProd is the premier plugin for designing tailored, high-conversion product and checkout pages that seamlessly incorporate upsell opportunities.

As a page builder that utilizes drag-and-drop functionality, its primary advantage lies in providing you with full design authority over every aspect of the customer experience, all without the need to write any code.

My Experience

Throughout my assessment, the Upsells section was the most noticeable aspect.

I managed to tailor the communication, appearance, and even the timing of the upsell, making it seem seamless and unobtrusive.

Many of WPBeginner’s affiliate brands utilize SeedProd for their online shops, and their clientele has shown a positive reaction to the sleek and contemporary design.

We conducted our own tests on the plugin during the process of putting together our thorough review of SeedProd.

No matter if I aimed to showcase a premium product, a package deal, or a time-sensitive enhancement, SeedProd provided me with complete authority without the requirement for any custom coding.

The drag-and-drop page builder includes over 24 robust WooCommerce blocks, allowing you to showcase products that might catch your customers' attention.

For instance, certain sections can display products that are new, currently discounted, best-sellers, highlighted selections, and those with the highest ratings.

Additionally, I really appreciate the Products Related section, which enables you to suggest complementary items that the customer might want to include with their existing order.

After you incorporate the block into a product, landing, or checkout page, you have the option to modify its appearance. You might choose to display several products and arrange them by featuring the highest-rated ones at the top.

💥 Related Article: If you want additional details, take a look at our introductory guide on personalizing a WooCommerce product page with SeedProd.

With SeedProd, you can effortlessly design a personalized Thank You page that allows you to promote additional products in your WooCommerce shop.

In this space, you have the opportunity to suggest useful products, provide a discount voucher, and boost your sales.

To find detailed instructions, please refer to our tutorial on creating a personalized Thank You page for WooCommerce.

✅ Advantages of SeedProd

❌ Drawbacks of SeedProd

Reasons to consider SeedProd: It’s an excellent option for those seeking complete design flexibility for their sales pages. Utilizing the drag-and-drop WooCommerce blocks, you can effortlessly incorporate upsells and related items at any location. This enables you to steer customers towards increasing their average order value.

4. OptinMonster – Ideal for Popups Featuring Upsells and Cross-Sells

OptinMonster is the top WooCommerce plugin for designing focused popups and floating bars that include upsell and cross-sell promotions.

The tool's standout feature is its capability to showcase upsell popups within the shopping cart. Rather than presenting standard offers, it allows you to initiate precisely targeted promotions on the cart page, utilizing page-specific targeting and Smart Tags.

This guarantees that customers receive tailored suggestions according to the items they have added to their shopping cart.

My Experience

I appreciated the versatility of OptinMonster when it came to launching campaigns. I was able to quickly create a popup, tailor it to fit my website's design, and focus it on promoting particular products.

At WPBeginner, we favor OptinMonster for creating popups, slide-ins, banners, and various other promotional elements. We have utilized it numerous times to advertise our online resources and professional offerings.

For additional insights into our experiences with the tool, check out our comprehensive review of OptinMonster.

A aspect I truly value is the lightbox popup, as it functions exceptionally well for promoting additional sales.

For instance, you might implement it on the shopping cart page to provide a discount on a similar product or a time-sensitive upgrade.

When used alongside page-level targeting, the lightbox guarantees that customers are presented with relevant offers that align with their intended purchases.

I really appreciate that you have the option to set up Yes/No Campaigns. They are ideal for developing straightforward upsell processes.

For example, you could prompt users with a question like, "Would you like to include a coordinating accessory?" along with options for easy one-click replies.

OptinMonster features an InactivitySensor that allows you to present a specific cross-sell offer to customers who linger too long on the cart or checkout page, helping to re-engage them.

The plugin comes with ready-to-use templates that simplify the process of starting a campaign.

For additional information, check out our tutorial on setting up a WooCommerce popup to boost your sales.

✅ Advantages of OptinMonster

❌ Downsides of OptinMonster

Reasons to endorse OptinMonster: It’s a fantastic option for implementing targeted popups aimed at boosting average order value. If your goal is to minimize cart abandonment and present upsell opportunities just as a visitor is about to exit, OptinMonster is designed specifically for this purpose.

5. Enhanced Coupons – Ideal for Intelligent Upselling and Cross-Selling

Enhanced Coupons is the top plugin for store owners looking to boost sales through clever coupon strategies and promotional offers.

I believe it is notable because it allows for the creation of very targeted promotions, such as Buy One Get One (BOGO) deals, or the automatic inclusion of a free item in the cart when a coupon is applied.

This approach to cross-selling can motivate your clients to spend more. For instance, you could offer a complimentary bag when they spend more than $200 on their purchases.

My Experience

While evaluating the tool's upselling and cross-selling capabilities, I discovered it to be extremely user-friendly for beginners.

Additionally, the entire WPBeginner team has thoroughly evaluated it over the years since it ranks among our top coupon plugins. For further details, check out our comprehensive review of Advanced Coupons.

Upon re-evaluating this tool, I was struck by its ability to configure robust cart conditions, such as establishing a minimum cart value, selecting particular products, and defining product categories.

Shoppers whose shopping carts fulfill these criteria will automatically get the coupon discount applied to either their total cart value or to the specific items you choose.

For additional information, please refer to our guide on automatically applying coupons in WooCommerce.

✅ Advantages of Enhanced Coupons

Disadvantages of Advanced Coupons

Reasons to endorse Advanced Coupons: This plugin is ideal for businesses that depend on promotions and discounts to boost sales. If you're looking to utilize coupons as a primary tool for upselling, this tool allows you to craft more intelligent and focused offers.

6. YITH WooCommerce Frequently Bought Together – Ideal for Amazon-Like Recommendations

YITH WooCommerce Frequently Bought Together is the top plugin for upselling and cross-selling, allowing you to incorporate an Amazon-style 'Frequently Bought Together' feature on your product pages.

Its purpose is to excel at one task: grouping similar products together to motivate your customers to increase their cart contents with just one click.

My Experience

In my testing, I appreciated the ability to combine lesser-known items with top-selling products through this tool, which can enhance their visibility and boost sales.

For instance, you can motivate customers to include related accessories in their shopping cart, allowing you to increase your earnings from the sale.

You can effortlessly display a 'Frequently Bought Together' feature on specific product pages, highlighting items that are commonly bought alongside each other.

Additionally, the plugin gives you the option to personalize the title, wording, and colors of the 'Add to Cart' button located in the 'Frequently Bought Together' area, ensuring it aligns with your store's brand identity.

Besides that, you have the option to choose products for display manually, or you can activate automatic recommendations based on product tags, categories, or current upsell and cross-sell settings.

For more information, check out our guide on displaying frequently purchased items together in WooCommerce.

✅ Advantages of YITH WooCommerce Frequently Bought Together

❌ Disadvantages of YITH WooCommerce Frequently Bought Together

Reasons to endorse YITH WooCommerce Frequently Bought Together: This is my leading suggestion for shop owners aiming to mimic Amazon's approach to product bundling. If you're looking to increase the value of orders by displaying related items, this plugin provides an easy and efficient solution.

7. PushEngage – Top Choice for WooCommerce Push Notifications

PushEngage is the leading tool for web push notifications, ideal for promoting upsells and cross-sells to customers who have exited your site.

It enables you to deliver specific, interactive messages straight to a user's web browser, making it an effective method for reconnecting with former visitors by presenting them with fresh promotions.

Utilizing push notifications for cross-selling is particularly effective because you are targeting current customers. Additionally, studies indicate that the chances of making a sale are significantly higher with individuals who have previously made a purchase.

My Experience

Several of our brands have implemented PushEngage on their websites. You can find more details in our comprehensive review of PushEngage.

During my evaluation for this review, I discovered that no programming knowledge is required to begin.

You can effortlessly segment your audience according to their behaviors, such as the types of products they browse or their previous purchases, and subsequently set up automated alerts to highlight related products.

For instance, when a customer purchases a hoodie, you can instantly send them a push notification the following day, recommending complementary joggers or accessories.

These alerts can also feature special offers, countdown timers, or engaging multimedia elements to enhance conversion rates.

For additional information, check out our tutorial on configuring automated drip notifications in WordPress.

✅ Advantages of PushEngage

❌ Disadvantages of PushEngage

Reasons to consider PushEngage: It’s an intelligent method for re-engaging customers with your shop. You can utilize it to dispatch immediate notifications regarding abandoned carts, limited-time promotions, and tailored cross-selling opportunities — ensuring you maintain a connection even after potential buyers have exited.

8. Booster for WooCommerce – Ultimate eCommerce Toolkit with Upselling Capabilities

Booster for WooCommerce is a comprehensive toolkit tailored for store owners seeking a variety of functions that extend beyond merely upselling and cross-selling.

It also offers functionalities such as invoicing in PDF format, personalized payment gateways, and the ability to edit prices in bulk.

My Background

One of the modules I enjoy the most is the ‘Frequently Bought Together’ feature. It automatically recommends similar items on the product page, similar to how Amazon operates.

This motivates buyers to include additional products in their shopping cart without any sense of urgency. It’s an easy modification that can greatly enhance your average order value.

Booster simplifies the process of generating personalized product suggestions at different points in the shopping experience.

If you’re looking to display similar products in the shopping cart or develop personalized promotions after a purchase, there’s a solution available for you.

What I appreciate the most is that there’s no need for an additional plugin solely for upselling. It combines everything into a single dashboard, offering a variety of features such as PDF invoicing and personalized pricing.

In general, it's an excellent choice if you're looking for additional eCommerce functionalities without the hassle of managing several different tools.

✅ Advantages of Booster for WooCommerce

❌ Disadvantages of Booster for WooCommerce

Reasons to choose Booster for WooCommerce: This comprehensive plugin effectively manages various aspects of your online store, from marketing strategies to operational oversight. If you're looking for an integrated solution that offers pricing tools, shipping options, invoicing features, and upselling capabilities all in one platform, and you're comfortable navigating a detailed interface, Booster is an excellent choice.

What is the Top Plugin for Upselling and Cross-selling in WooCommerce?

I believe that Merchant by aThemes stands out as the top plugin for upselling and cross-selling in WooCommerce, particularly if you want an all-in-one solution. It provides a range of features, including suggestions for products often purchased together, displays for related items, urgency timers, and offers that can be presented after a purchase.

My alternative option is FunnelKit. This tool enables you to incorporate sliding side carts that feature integrated upsell suggestions, helping customers find additional products while they browse. Additionally, it allows you to present pertinent offers once a customer has finalized their purchase.

Conversely, SeedProd features an upsell block that is ideal for designing personalized product or checkout pages with tailored product recommendations.

Ultimately, OptinMonster enables you to design upsell and cross-sell popups that are tailored to user actions, shopping cart total, and intent to leave the site. This feature can provide you with a more advanced advantage in your upselling and cross-selling efforts.

Common Inquiries Regarding Upselling and Cross-Selling in WooCommerce

Below are some of the questions we frequently receive regarding effective strategies for upselling and cross-selling in WooCommerce.

What distinguishes upselling from cross-selling?

Upselling involves persuading customers to opt for a more expensive model of the item they are interested in, typically one that offers additional features or greater benefits. Conversely, cross-selling refers to suggesting supplementary items that enhance the customer's current purchase, such as accessories or supplementary products.

Which products are most effective for upselling or cross-selling?

When engaging in upselling or cross-selling, it's most effective to present customers with products that address their needs. Ideally, these items should offer greater value, either through superior quality or additional features.

For instance, when a shopper includes hiking shoes in their shopping cart, you could suggest upgrading to a superior pair that offers enhanced comfort, durability, and adaptability. Alternatively, you might recommend Merino wool socks or additional hiking equipment.

Is it possible to utilize multiple upsell or cross-sell plugins simultaneously?

Generally, it's advisable to use a single upsell or cross-sell plugin to prevent redundant offers and maintain a streamlined shopping experience. Implementing several plugins that fulfill the same function can lead to customer confusion and complicate store management.

Nonetheless, certain plugins target various stages of the funnel, so strategically integrating them can be effective.

For instance, you might utilize Merchant to display on-page suggestions for items that are often purchased together, while using OptinMonster to present an exit-intent popup featuring a unique bundle deal. By addressing distinct points in the customer journey, this approach can enhance the overall user experience and boost your sales.

Helpful Resources for Enhancing Your WooCommerce Store

Want to take your WooCommerce store to the next level?

Below are several resources filled with useful strategies and resources designed to enhance your sales, elevate user satisfaction, and expand your business.

If you enjoyed this article, consider subscribing to our YouTube Channel for tutorials on WordPress. You can also connect with us on Twitter and Facebook.

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